Project Management Risk: Doing Nothing

Cot's post points out the importance of considering the risk of doing nothing when developing the risk profile of a project. Understanding, the risk of doing nothing, requires an assessment of the competitive landscape, through a SWOT analysis (strengths weaknesses opportunities and threats) or other method. Including a competitive assessment and emphasizing the market opportunity or the competition's threats can be a powerful context for positioning the project proposal and business case. ...

Project Management Risk: Doing Nothing: Via Cot's Weblog: The Risk of Doing Nothing

... "The One True Risk Theory: the primary risk is making any changes at all, no matter what those changes are. Changing course is risky. When it comes to software I tend to think the opposite: staying the same is the primary risk. " ...