Project Innovation: Beware The Devil ...

This article resonated with me. While the devil's input is necessary, it can really take the wind out of the innovation sails. The gang at Ideo know how to cultivate the magic of innovation through the concept of innovation personas to control the devil. ...

... "The devil's-advocate gambit is extraordinary but certainly not uncommon since it strikes so regularly in the project rooms and boardrooms of corporate America. What's truly astonishing is how much punch is packed into that simple phrase. " ...

Via rediff: The 10 faces of innovation