Thursday, January 19, 2006

Research Project: The Mobile Always-On Generation ...

Martin Raymond shares his observations on the emerging generation of mobile technology enthusiasts, who use technology routinely to enable their lifestyles. Data shows that teens are well equipped with devices that enable an online experience throughout a typical day. ...

... "In various research projects designed to asses the impact of mobile technology on how we learn, work and play, Future Laboratory researchers have already noted the emergence of trends such as continuous computing among the late teens - where students use mobiles, laptops and (authorised and unauthorised) hotspots to log on, tune in and bliss out on everything from exam sheet cribs to in-depth studies of the subjects they are working on. " ...

Via EducationGuardian.co.uk: E-learning: Wired-up students ...

Meet the always-on continuous computing mobile generation ...

The Future Laboratory was established in November 2001 and is recognised for its innovative approach to forecasting, using ethnographic research tools and a creative, qualitative outlook to help programmers, brands, retailers, designers and marketing departments gain better insights into market directions and the future products or brands consumers may need. It also offers lifestyle analysis, brand development and consumer network building.

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