SAP CRM Projects: Barriers Acknowledged by SAP ...

In this article, SAP leader shares lessons-learned with SAP CRM implementation: the closer you get to the customer, the more different the requirements ... CRM software needs flexibility at the customer interface ... enterprise offerings are not flexible ... without early wins in the sales force and front-office, the workforce satisfies its requirements with other tools. ...

... "For many SAP customers, CRM adoption was scheduled in the second and third phases of an ERP project and by that time, customers were either worn out or not willing to undergo system disruptions ... " ...

SAP CRM Pojects: Barriers Acknowledged by SAP: Via SearchSAP: SAP acknowledges barrier to mySAP CRM implementations