Project Goals and How to Achieve Them

Sometimes answers come from the strangest of places. I've been reading Jeffrey Gitomer's excellent Little Red Book of Sales Answers, which went to #1 on Amazon.com this week. There are many eye openers, and more than a few tips that project managers can benefit from as well.

For instance, here's what he has to say about the 3.5 reasons why people don't achieve their goals (by the way, he defines a goal as "a dream --- with a plan and a deadline")...

1. Failure to write your goals down and post them in plain view.

2. Failure to make a plan to achieve the goals.

3. Failure to commit, or live up to the commitments they made.

3.5 Failure to make goals that were achievable in the first place

I can say with certainty that every one of these are critical. Many people don't put goals in writing, nor do they develop a plan to achieve their goals. And even if they do, it's not always a realistic plan that considers all the angles.

With projects, like anything we're trying to achieve in life, we must begin with the end in mind. Or, as someone else once said, "If you don't know where you're going, you're probably not going to get there."

The book is chock full of simple formulas like this, that are useful whether in sales, project management, or in life.

PS: See my post from April 8th, Project Managers; Secret of Success Found, for a neat little story about JP Morgan. I think we have a "keep it simple" theme going here.