IBM introduces tools, models, and implementation blueprints to help its clients create and accelerate an information agenda, as illustrated in the client reference below. Visibility to business performance or creating a single view of the customer is a common problem, especially in industries where mergers and acquisitions are prevalent. This offering looks to be helpful in creating the critical path of projects, or roadmap, to achieving the desired business objective for information visibility. ...
... "Starting with a series of incremental projects, each which addressed its Information Agenda, Irish Life and Permanent moved toward a single view of all its customer information. As a result, it can now tailor products and services for clients across multiple touch points such as the Internet, call-centers and various sales channels; create more effective targeted sales campaigns; improve customer self-service; and maintain continuous records of customer transactions and service satisfaction across the business. " ...
Via IBM:
Create an Information AgendaLabels: blueprint, ibm, information-model, information-projects, visibility